Chapter 5: The Language of Radio – How to fix your radio scripts to grow your listeners
Quick sneak peek Writing to Be Heard: Speak to the Ear, Not the Screen Broadcasting isn’t just about using your voice. And writing for radio is not the same as writing to be read. Radio—even digital radio—is still an oral, auditory, and emotional medium. Your listener doesn’t have subtitles, can’t rewind, can’t pause. What you say either lands the first time... or it’s gone forever. So, if you want your station to sound consistent, stylish, and full of personality, you need to master one essential skill: radio language. This isn’t about academic grammar or “speaking properly.” It’s about connecting, flowing, sounding natural... and leaving a mark. Get the next chapters in your inbox! Radio Is Written With the Ear One of the biggest mistakes made by radio or podcast creators is writing like they’re drafting a blog post. Long sentences, […]
